Whether strategic development or tactical sales driving, Keane's marketing projects are driven by one word – impact. With every brief we consider how the most effect can be driven from each investment.
Our creative thinking goes well beyond the look of the communication. We know by clever use of media and timing we can improve the results of the campaign and innovation lead us to find new media channels and formats.
But with fifteen years of media planning and understanding we have equal focus on the tried and tested strategic models to generate awareness, preference and action. Our approach is fully accountable and we work closely with our clients to shoulder the responsibilities of the activity.